Cookie policy

We keep tracking to a minimum. Essential cookies (the site’s access cookie) and the cookieless Vercel Analytics & Speed Insights are always on. Google Analytics and the marketing pixels load only after you opt in to the marketing category.

Analytics & marketing (consent required)

• Google Analytics 4: measures which pages are visited and how people arrive, so we can improve the site. Sets the _ga and _ga_<id> cookies (up to 2 years). IP anonymisation is on, Google advertising features are off, and we honour your browser’s Do Not Track setting even if you accept. Google’s cookie use
• Meta Pixel: measures ad campaigns and site visits from Facebook/Instagram. Meta’s cookie use
• TikTok Pixel: measures ad campaigns and site visits from TikTok. TikTok privacy policy
• Klaviyo (onsite): associates newsletter sign-ups and on-site activity for email marketing. Klaviyo privacy notice

Change or withdraw consent

You can opt in or out at any time. On withdrawal we stop firing Google Analytics and these pixels, and clear their cookies where we can.

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